If you ever walk by our roastery and hear obnoxious loud sounds of people sipping and slurping, we’re probably in the middle of a coffee cupping session. We cup coffees several times every week to achieve a handful of goals. But before I tell you why we cup, I should at least give you a loose definition of cupping and highlight the process.
So here goes: In the purest form, cupping is the method we use to